I actually started this blog before introducing it, but that’s the beauty of blogging: you can be spontaneous!
I was so spontaneous, I forgot to save my blog so here I am re-writing everything and kicking myself…
Introduction to Coach Ezine Blog
This ezine exists as a forum for tips, tools, techniques and sharing ideas for writing and publishing your
own coach ezine.
Everyone in the coaching business will tell you how important publishing your own ezine is if you want to grow your coaching practice.
All coach training schools tell you about this important task. Some marketing gurus will even claim that
Publishing your own ezine is the royal road to riches! Heck, for a few bucks these gurus will
sell you their e-books, mini-courses and telecourses. They all have value too, well, most do.
But the fact is, you still have to sit down, write, format, distribute and grow your list. You still have to do
the work, even if you get help from services.
Even though I created Customized Newsletter Services six years ago (it was originally known as Coaching Matters), this blog is not here to promote my services, or those of other experts. But I would like to share some of what I’ve learned over the years about coach ezines, and important resources for all coaches interested in making their ezines better.
I also would like you to share your knowledge, and experiences with your ezines.
Once I finish learning just how this blogging thing works, you can participate and give us your secrets to writing effective coach ezines. You can even supply your ezine sign-up info and share that, although blatant marketing is clearly not appropriate here.
I think other coaches would like to see what you are doing for your coach ezine, and that way we can learn
and grow and get better at doing this task.
Here is how I see this blog working:
1. Book notes from books or articles that inspire content for coach ezines
2. Share quotes that make for good ezine filler, and maybe some humor too?
3. Tips for easy writing
4. Tips for easy formatting
5. Favorite distribution services and problems encountered with service providers
6. Resources for ezine content, formatting
7. How to get more clients from ezines
8. How to tie in the ezine with overall marketing strategies, website, etc.
Other ideas? I’d love to hear from you. Please posts related to coach ezines, that is afterall our focus here!