You won’t want to miss this expert blogger and marketing gal: Yvonne DiVita will share her knowledge about women online and what it takes to their capture the heads and hearts.
Register at www.conversationswithexperts.com, it’s a no-charge teleseminar Wednesday, June 1, at 8:30 pm ET (that’s 5:30 for us Californians).
Here’s what Yvonne will share:
Smart Marketing to Women Online
Yvonne DiVita will show you the power women have online—via their willingness to shop online and why they are so willing to do so. Women go online not only to buy shoes and dresses, but also to purchase technology and do business research and check out their finances.
In addition, women are more likely than men to look for business solutions online, and, today, more women research car-buying online before visiting their dealership to buy a car.
We hear the word “relationship” bantered about when people talk about marketing to women, but few marketers are able to show online merchants how to build a relationship with their female shoppers. Finally, Yvonne will tell you about some fantastic, ground-breaking business women: Martha Matilda Harper, Myra Hart, and Kitty Van Bortel.
And, you should check out her interestig blog called Lip-sticking!
Take care, Patsi