Just got off the phone with Adam Urbanski, the Marketing Mentor guy, and Denise Wakeman. We hosted a 2-hour teleseminar which was a mini "everything you want to know about blogs" class. When people signed up for the class they were given a $48 discount if they asked us a question, meaning they attended the call for only $1. (An interesting marketing strategy of Adam’s)
The questions, over 200 of them, were great, and got me to thinking about some of the deeper reasons I love to blog. It has to do with this funny little side-benefit that I’ve accumulated in the full year since I’ve started posting onto my 3 blogs.
Here it is: Because I try to come up with new and different content to post 3-5 times a week, I find that I am researching and reading more resources on the Web than before. The side-benefit? I’ve become better informed about my targeted niche of coach ezines and newsletters.
I know more this year about my profession thanks to the fact that I am writing frequently for my blog. My clients are better served for it. It makes my work more fun, because I know more and can handle all the little aspects that can make a big difference for the clients I serve.
[Shameless Self Promo:] If you’re still on the fence about starting a blog for your business, here is an opportunity to peek over Adam’s shoulder as we take him through a 6-week blog training teleseminar:
Not that I know it all; there is plenty I still have to learn. But blogging keeps me on my toes, and I am a more knowledgeable professional because of it.