People ask me the best way to choose what to write about. I use the principle of NOW.
Ask yourself, "What am I doing NOW in my business week that would be valuable to share with my readers?" Because if you’re like me, what occupies my mind and gets my energy flowing is probably something that my clients and readers would want to know something about.
Secondly, if you write about what’s going on right NOW, you will write with energy and passion. After all, if a task or a situation is worthy of your energy and attention, you will write about it with gusto.
This week, since it is a Holiday week, there is a little bit of slowing down. Not as much as I’d like, but for the most part, I have some extra time. So I went in and rewrote a couple of my web pages, (the prices were redone, and the newsletter format options) and while there, took a look at my products and autoresponders in my Shopping Cart system.
Behold! I saw that some of my autoresponders had huge numbers of sign ups, and others hardly any. That got me to thinking, this is a good time of year to clean out the Cart. It will help me with my end of year clearance sale on articles and ebooks.
Most importantly, I can see what products and topics people are interested in, and use this info in my planning for 2006.
Presto, my next Newsletter Nuggets is all about Taking Stock of Your Stats before the end of the year. Stay tuned…I’ll write this article in a short nugget form with lots of bulleted points for all you scanners, and publish it for next Tuesday’s emailing.
If you haven’t signed up yet for Newsletter Nuggets, I suggest you do so now. Go to the home page and use the sign up form. Of, if you send a blank email to firstname.lastname@example.org, you will be subscribed also, but don’t forget to confirm by email request.