Newsletter Nuggets – November 16, 2006
…tips and tricks for writing great ezines and blogs
Table of Contents
1. A Note from Patsi – Marketing with Content
2. Featured article for December: Human Relationships at Work: The New Frontier
3. What’s New on the Blogs?
A note from Patsi –
Thanks to all of you who read my blog at www.CoachEzines.com. I recently put in some extra finger tapping time and upped the number of blog posts about ezines and writing. As a result, traffic to my blog has doubled, and several other blogs gave me a mention, further boosting readership.
If you haven’t been over there, please visit and read some of my writing tips. I have dedicated this blog to delivering information and tips for writing great ezines, blogs and other web content.
As you know, the best way to market your services and products on the Internet is with content. You establish yourself as a credible expert by writing articles and getting them into directories. You write a newsletter, a blog, and other web pages. Then there are press releases, sales letters, landing pages and squeeze pages. This isn’t what you learned in English 101. See the article in this weeks issue of Savvy eBiz Tips: http://www.blogsquad.biz/savvy-ebiz-tips/
Writing content as a marketing vehicle on the Web is different from the way we were taught to write way back in the dark ages of the typewriter. And even if you were brought up with computers, they still don’t teach how to write for the Web in school. It’s evolving too rapidly.
Ezine Tip: Go to www.CoachEzines.com and sign up to get regular blog updates delivered to your inbox. Just about every day I write a 200-300 word nugget to help you write better Web content, plus I’ll keep you informed with links to other valuable resources and experts.
Gratitude Sale: We’re grateful that you’re part of our network of savvy professionals (offer good until Nov. 26.)
==> 25 Proven Ways to Grow Your Ezine List: multimedia package with audio, ebook, tons of tips and resource links.
Featured Article for December: Human Relationships at Work: The Untapped Frontier
Categories: Communications, Emotional Intelligence, Managing
“Today we are faced with the pre-eminent fact that, if civilization is to survive, we must cultivate the science of human relationships.”
—Franklin Delano Roosevelt, 1945
Leaders and managers can study, train and be coached. But if they fail to work on their interpersonal skills, they will not succeed when given more complex responsibilities. The ability to relate to and connect with others helps confer influence and leadership success.
Until recently, there has been little focus on what goes on within the relationship between two people in an organization. Almost all professional development programs focus on the individual: what you can do to improve yourself. Thousands of people explore leadership and management skills each year with an emphasis on improving their personal abilities. Very few have participated in programs to develop interpersonal skills.
Obviously, pursuing personal growth is worthwhile. Now, however, experts suggest that executives who develop their interpersonal skills will finely hone their ability to lead and influence.
The best managers in the world are not only experts in systems, processes and technical competencies. They are also proficient at managing their employees, personal strengths and preferences. Thus, they increase employee engagement and productivity. Unfortunately, most people’s experience with bosses falls short of these goals.
This is a brief synopsis of a 2000 word article suitable for newsletters whose target readers are executives and leaders in organizations. It is available for purchase with full reprint rights: that you may put your name on the article and use it in your newsletters, blogs or other marketing materials. You may also modify the content and add your personal experiences.
There are 3 versions of this article: 2000 words, 1000 words and 600 words (approximate word counts). The full article covers the following sub-topics:
The Boss Is Last
What Great Managers Do Differently
Show You Care: Soft Skills with Hard Results
Set the Example
Up Close and Personal at Work
Emotional Intelligence May Not Be Enough
What You Can Do to Strengthen Work Relationships
Eight Kinds of Friends
If you are a Customized Newsletters client and your account is current, no need to order. Send me an email to confirm that you wish to use this article for your next newsletter.
All others please use the order links below.
a. Text, 2000 word article with full reprint rights, $69, click here.
b. Text, 1000 word article with full reprint rights, $47, click here.
n. Text, 600-700 word nugget, full reprint rights $35, click here.
All word lengths are approximate.
Trial Newsletter Formatting: If you are a first time customer with our services and would like us to customize your PDF or HTML ezine for you, using your photo, logo, company name and marketing message/bio, you will need to order a trial version and submit your materials to us. Once we have formatted your ezine and you are satisfied, you can apply this fee to becoming an annual monthly or bi-monthly subscriber. If you are not entirely satisfied, we will return your money minus a design fee of 50%. Here are the order links for trial newsletters:
HTML Template and Custom Designed Newsletter for your Business: $375.00, click here.
PDF template and Custom Designed Newsletter, $150 click here.
If you’re not sure what you need, please call me 888-800-NEWS(6397), or email me.
If you want to have a custom-designed PDF or HTML newsletter with your company name, logo, photo, marketing message, and quality content, please email Patsi Krakoff, Psy.D. – and visit our newsletter formats page to see samples. Learn how we can take care of your newsletter tasks for you, saving time, money and your energy.