Most of what I’ve learned about search engine optimization techniques I learned from Scribe SEO Content Optimizer. This honey of a software tool tells me how well a post is going to be understood by those search robots.
Since search engine spiders are nothing but algorithms, I don’t understand how they work, but Scribe sure does. I just follow what the Scribe report on each post tells me. I don’t have to understand it, I just follow the blog SEO tips and I get better search engine results.
I can tweak the title and the keywords before I publish. Once I get a Scribe score of 100%, I can pull the publishing trigger with full confidence.
Here are a few things I’ve learned:
- Put your keyword phrases first in the title if you can.
- Spell out the key concepts in your first sentence, either by asking a question, or summarizing.
- Link to an important keyword in the first paragraph if you can.
- Link to definitions on Wikipedia of the most important keywords whenever you can.
- Write at least 300 words.
- Link to sources, other web pages, books, other experts as often as you can.
- Each post should have hyperlinks for every 120 words.
- Each post requires me to fill out the All-in-One SEO Pack plugin with title, description and keyword tags. Scribe tells me what I need to do to make this description better.
I don’t publish unless I get a 100% score. If I’ve used my keywords too much, it tells me and I can go back into my post and use synonyms.
When I first started blogging in 2004, I did it intuitively. I wrote for my readers. I knew nothing about search engines, keyword indexing, SEO. I just wrote what was most important to me, and what I thought was most relevant to readers.
I was lucky. Blogs are naturally search engine friendly. I got good results without knowing what I was doing. I don’t leave that to chance and luck anymore. Competition is much more than it was back then.
I use Scribe for my own blog and won’t work on a client blog who doesn’t have it. I am an affiliate and encourage everyone to use it… and not because I get a few pennies for referrals. I don’t think anybody should be blogging without Scribe.