Tweet Having a hard time staying focused on your business content marketing? Focus-schmocus. Sometimes you start off doing one thing and end up an expert at something else. Life is like that. I look at content marketing as an experiment or adventure. Some things work well and you do more of them. Others, well, let’s…
Online Content Marketing: Let’s Put the “We” Back Into Weblog
Tweet I get calls from small business professionals who want to start a blog or an e-newsletter. They’ve usually invested money in a nice website, and then suddenly realize that something’s missing… like customers and leads! They’re genuinely surprised that with the money they spent on their website, no one is coming to see it,…
