Thousands of blog guides exist, but do they really help or just cloud the issue further?
This is what you need to know when it comes writing to a better blog, one that’s really readable.
- There’s no such thing as ‘blog style.’ However, the easier it is to read the better. Break it up, make it easy for the reader. That means short, sharp paragraphs and the same with sentences. If a paragraph is more than five lines, you’ve gone too far.
- People don’t want to read blogs. At least, not ones that have no value. Put your point across early on, and they’ll read the rest of it.
- The key to achieving a better blog, whether you measure that by how many people read it, share it on social media, or comment on it, is to make everything as clear and as simple as possible.
Cut It Out
Oscar Wilde once said that you should never use a long word if there is a short one available that means the same thing.