Are you #1? If you’re a doctor, lawyer, author, or consultant, you’d like your clients to believe they’ve come to the best professional around. It may be hard to make that claim. Unless, of course, you can stake out a niche online, and show that you’re a number one expert in your field with a blog.
Dr. Charles Parker, for example, is an excellent psychiatrist and certainly not the only one with years of experience treating people with ADHD – attention deficit disorders. But he is #1 in health care blogs for that specialty, according to ShareCare, a key site that ranks health care providers and links them up with people in need.
Dr. Parker’s blog is at CorePsych. I know him personally because I helped him get started blogging. I didn’t teach him everything, but I remember the day he called me from his office in Virginia, with questions. That initial phone call stands out because I was still in a fog, getting coffee at 5 a.m. in San Diego. He was on ET, of course, and ready to go. I don’t usually pick up the phone that early, but that day I did. Read More→