Tag Archive: video marketing

Why Content Marketing with Video Is Key

Content marketing using video is a key marketing tactic if you want to get found online, get known, and get clients. Here’s what’s important about publishing video on your sites: Your business can get quick, effective search engine results that used to take months or even years to achieve, all for next to nothing to…

What Google and Facebook Hide From You

Do you ever wonder what Google, Facebook, and other sites record about your online viewing habits? They know more about you than you realize. And they don’t ask you, they simply assume way too much. For example, although I live and work from Mexico, I do almost all my business and shopping in the US,…

Content Marketing with Videos: Free Webinar

You probably already know you should be using video to attract readers to your website, but you might not know how easy and quick it is. Publishing video on your site is like a client magnet. Trust me on this, you don’t need to buy expensive tools and hire a producer. It’s the best way…

The Sociology of Social Media: TED TV Talks

Having fun while learning has become my idea of a really good time. Forget drugs, booze and rock and roll. Now you can learn all about social media and the sociology of the Internet through video lectures. If you’re an information junkie like I am, you spend way too much time over on TED.com watching…

Marketing with Videos: What’s Wrong with the Script?

I was shocked to read some sample scripts for video commercials being filmed at the studios of iMotionVideo last week in Orlando. People are still confusing features and benefits in their marketing messages. Some videos are great to watch, even if you’re not interested in what they’re selling. But others…OMG, it’s just sad. The iMotionVideo…

11.5 Steps to Video Blogging in 30 Minutes

What’s the quickest way to use videos for content marketing? How can you shoot a video clip in your hotel room while at a conference? I’ll demonstrate here. I plugged in my Logitech Webcam, pulled up a previous post on my blog, and spoke into the camera. It’s not perfect, but it’s good enough, and…

Content Marketing Videos: Speak to Problems First

What’s the best way to write a script for a video? Content marketing with videos is a key marketing tool, and it’s getting easier to do. Here’s a new video the folks over at iMotionVideo Studios produced for me. I just love this service. Left to my own devices, I’d probably make one video every…

Video: How to Create Great Sales Pages in WP

Here’s a quick video I’m  using to promote Suzanne Bird-Harris’ fabulous WordPress Sales Page Template.I love the image of the “web designer thief” that sneaks across the screen about half way through… Take a look, and if you haven’t downloaded the free audio interview and transcript we did together, go to PatsiPicksWPSalesPage.com and do so…

What to Do When People Ignore Your Web Words

“In one study reported by Nielsen and Loranger, web users spent on average less than 2 minutes before deciding to abandon a site.” Letting Go of the Words, by Ginny Redish In another report from this same study, the average home page visit lasted 25-35 seconds. Talk about the “blink” affect… wow, that’s not much…