Tag Archive: web marketing

Online Reputation? 4 Tips

Friday’s guest post is by Robert Stretch, author of VA Mortgage Center blog: For business people, few things are more important than reputation. Thanks to the worldwide web — which sometimes feels as vast as a universe-wide web — monitoring your online reputation demands serious attention. Only a few belittling remarks can spread like wildfire…

Online Content Marketing Results: Poll Says 50% Dissatisfied

In a recent poll, I asked readers if their marketing tasks were easier, faster, more effective since publishing a website or blog… Half of respondents said yes, significantly better results since doing web marketing One-third said yes, but still needs improvement 16.7% say, not much difference My conclusion: half of you are getting results with…

Rant: The Problem with Formatting Sales Pages..

Even when you’re giving something away, for FREE, you’ve got to write good “sales” copy that spurs people into action. In today’s info-crammed world, that means you’ve got to grab busy peoples’ attention, and get them to click, and get them so excited that they take the time to type in their email address in…

Blog or Website: Do You Use WordPress as a Website?

Online Surveys & Market Research Do you use WordPress for your business website? Many people do.  And I’d like to know if you do, how long you have used it as a website, and what your opinion of it is. Leave a comment if you’d like, since the poll only gives you a yes/no choice. My content…

4 Time-Saving Tips for Social Media Marketing

What’s the least you should be doing to extend the reach of your online content marketing through social media sites? This is a good question because many of my readers are busy professionals running a business who don’t have a lot of time. The big danger of sites like Twitter, Facebook and LinkedIn is that…

What to Do When People Ignore Your Web Words

“In one study reported by Nielsen and Loranger, web users spent on average less than 2 minutes before deciding to abandon a site.” Letting Go of the Words, by Ginny Redish In another report from this same study, the average home page visit lasted 25-35 seconds. Talk about the “blink” affect… wow, that’s not much…