Finding a niche for yourself that works (one that works for business purposes and makes money) is hard work. But thanks to the Internet, and Long Tail marketing strategies, (read Chris Anderson’s book The Long Tail, and sign up for HitTail.com, for example) you have more chances for success today of finding customers for your narrow niche than ever before.
Here’s a good article written by Jane Genova on Wagging My Long Tail.
Jane makes a good point: finding your niche is not something you can do in your head or at your desk. Read her post on this to find out how she discovered her own long tail by getting out there and wagging it around.
How’s your long tail, found it yet?