We recently learned from Dave Taylor (www.AskDaveTaylor.com) that Google gives more weight to domains that have been registered a long time. So instead of renewing over at GoDaddy.com for 1 or 2 years at a time, it may make more sense to renew for 5 or 10 years.
I have always registered my own name, Patsi Krakoff, even though I don’t use it as a web site; I have it forwarded to one of my company websites (www.customizednewsletters.com) so people can find me. I also took out Patsi Benter, which was my former name for the 25 years I was divorced, and forwarded to my site if anyone from my past cares to look me up on the Web.
I recently renewed these names, and was thinking that renewing your domain name is tantamount to renewing your wedding vows… paying for 10 more years of the Krakoff name is sure proof of my intentions and fidelity! It’s sort of like a modern day anniversary, no?
Happy domain-a-versary, Hubby!
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