Don’t be caught telling your next prospect you don’t have one yet, when they ask to read your company white paper.
You must have a professionally written white paper that gives in depth information in your field if you want respect and credibility.
Want to learn how to write one yourself so you don’t have to pay a high fee to a white paper writer? Join me this Friday for Michael Stelzner’s White Paper seminar in San Diego at the Hyatt Islandia on Mission Bay.
To learn more, read my previous post here with all the details including a registration link. (Tell Michael I sent you and I’ll buy you a frappucino…)
P.S. It’s a great excuse to come visit me in San Diego and stay on beautiful Mission Bay at the Hyatt..