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How to Get Found on the ‘Net

By Patsi Krakoff in Promoting Your Ezine +/or Blog

Here’s a conundrum for ezine and blog writers: Do you go for clever, eye-catching, curiosity-piqueing titles that make people want to read your article or post? Or, do you make sure your title has your keywords in it so that search engines can index your stuff and people can find you easily?

Darren Rowse has an interesting post on his Problogger blog that says it makes sense to use keywords in your titles. Read what he has to say in his article "Use Keywords in Titles", and there are some good comments as well.

So I guess the challenge is, How do you make your title interesting and appealing to readers, AND use your keywords that people would use when doing a google search?

Your thoughts? Examples?

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