Denise posted her notes over at the BizTips Blog from the radio show interview with Christopher Knight of EzineArticles.com, and they are worthy of repeating here:
Articles should be between 400 and 1000 words
-
The article title is the most important element; most people make their titles too short. EzineArticles.com has a 100 character limit. Titles should have a primary and a secondary hook to get scanners to read further
- The article body should be all about giving — no hype, no pitch about your business; give great, valuable info; what does THE READER need to learn
- The resource box is about you, the author; not a bio, but a way to let the reader get more info
- Use an editor so you minimize spelling and grammar errors
- Take a look at the content you already have created. What is evergreen? Look at it as an editing exercise vs. a writing exercise
The big question always is…how many articles should one submit to get a good return? There is no right answer but most people never submit more than 10 articles so anything more than that is good. 25 to 250 articles will start to drive more traffic to your site.
Chris has an excellent ebook called Article Production Strategies that we highly recommend.
If you’re just getting started with article writing, our colleague Jeff Herring has a suite of article writing templates that we frequently use to jump start our articles.
Recent Comments