Content, Content, Content: Why Having a Content Plan is as Important as a Business Plan
Blogging and Beyond with The Blog Squad, Patsi Krakoff, Psy. D., and Denise Wakeman
With Guest Expert: Allen Voivod, www.EpiphaniesInc.com
June 7 2007, 3:00 p.m. PT (6 p.m. ET)
If you’re marketing your business online you need content and your
success depends both the quantity and the quality of your words. Yet
few businesses develop a content plan. A Content Plan focuses on
informing, educating, and entertaining your ideal audience. Strong
Content Plans take the "Know, Like, and Trust" factor and formalize it
into an ongoing relationship-building habit.
Tune in as The Blog Squad interviews Allen Voivod of www.EpiphaniesInc.com about how to use content to get found online and win the hearts and minds of your clients.