"Calls to Action" isn't just about asking for the sale. When it comes to writing content that markets for your business, you must interact with readers and get them involved long before you ever ask for the sale.
In Leesa Barnes' recent Blog Squad interview on Social Media Telesummit II, we talked a lot about how blog authors must actively encourage audience participation. Here are 7 out of 10 ways to do that:
- Run a poll
- Ask readers questions and ask them to comment
- Do a survey
- Run a contest
- Ask them to submit their tips, ideas, and suggestions. Example, a post I titled, “What would you tell this professional to do?” brought in many comments
- Ask them to contribute resources and links
- Write a top ten list of great blogs in your field, then ask them to contribute additional ones. This will let you know what your readers are reading and give you an idea of what they appreciate. (This is a great way to build links because people on your top ten list will post on their blog about being included in your list…)
What's missing from this list? Any other suggestions? What is one of your most responsive tactics? Hit the comment link below and share…
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