Congratulations to Jay Baer who writes the Convince & Convert Blog. He tops the list of Top 42 Content Marketing Blogs published quarterly by Joe Pulizzi. I took a look at Jay’s blog and I can understand why he’s #1 on a list that carries some excellent content marketing blogs.

Here’s what impresses me with his blog.

• The name says clearly what he’s writing about, what his goals for the readers are.
• His tag line for the blog, “Social Media Consulting & Coaching” says what he’s all about, what he’s in business for.
• His banner has both his name and photo in it, so it becomes personal right away (no wondering, who’s writing this)
• There are several offers made clear through the navigation bar and right-hand column: Speaking, free Social Media Tools, Newsletter, etc.
• It’s not confusing, it’s very clear what Jay’s expertise is and how he works.

I love the work that Joe Pulizzi and his team put into finding great content marketing blogs for us. I also love that I’ve made the list consistently now for three years since it’s inception.

And I’m very proud to be named #5 this time! I’m especially honored because I’ve maintained a strong presence on this list which has grown from 81 to 353 possible contenders over the last 3 years. Thanks, Joe & Junta42 team!

Here are the criteria for selection: Read More→