Archive for positioning

The 3 P’s of Content Marketing: What’s Your Position?

What’s your positioning for your business? How are you unique?

I write articles, newsletters and blogs for executive coaches, leadership recruiting experts, and consultants dealing with CEOs. I don’t write financial or health topics. My business site is at ContentforCoachesandConsultants.com.

I also help coaches, consultants, authors, and other smart professionals with their online marketing. My content marketing consulting blog is here, at WritingontheWeb.com, all about online content marketing.

All sorts of content on the web must be published in order to get found, get known and get clients. Most of it is done on your business blog, which is quite simply, “The Best Darn Marketing Tool on the Planet.”

This blog is currently ranked #5 in the Top42 Content Marketing Blogs. As co-founder of The Blog Squad, I am passionate about helping professionals find and unleash their core message and get it published on blogs, newsletters and social media.

This is what content marketing is all about… what’s your core message and how can you get it out to the people who need your products and services? How can you make your messages memorable? Read More→