Tag Archive: video scripts

Marketing with Videos: What’s Wrong with the Script?

Tweet I was shocked to read some sample scripts for video commercials being filmed at the studios of iMotionVideo last week in Orlando. People are still confusing features and benefits in their marketing messages. Some videos are great to watch, even if you’re not interested in what they’re selling. But others…OMG, it’s just sad. The…

Content Marketing Videos: Speak to Problems First

Tweet What’s the best way to write a script for a video? Content marketing with videos is a key marketing tool, and it’s getting easier to do. Here’s a new video the folks over at iMotionVideo Studios produced for me. I just love this service. Left to my own devices, I’d probably make one video…