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My Evil Marketing Self

By Patsi Krakoff in Writing Better Ezines

I am surveying my database of clients and readers about their biggest challenges when it comes to ezines and blogs. Not surprisingly, many people are stuck finding the time to sit down and write.

More surprisingly, people don’t even have time to read or answer emails like they used to. I gotta ask, "Is it me?" Whereas I used to get many immediate responses to my email questions, this time my query has not gotten many responses.

I think it’s my fault. Really I do. It’s because I sandwiched my survey question, "What’s the biggest challenge you face with your ezine?" in between an announcement for my telecoaching program on ezines and blogs starting next Tuesday March 1 at 7:30 p.m. ET.

Oh boy, there I did it again. I started to write this really good post about finding the time to write for your ezines and blogs, and I couldn’t help myself.

My evil marketing self had to slip in a reminder about the telecoaching program!

Shut up, I’m writing here.

So, most coaches and consultants are really busy professionals and hardly have time to read and answer their emails, let alone manage the time and mental space to write coherent thought-provoking articles about leadership and management issues.

Evil Marketing Self:
(Don’t forget to sign up for my 8 session workshop starting next Tuesday. We will meet every other Tuesday over a period of 4 months. The help you will get from like-minded peers and internet marketing expert Denise Wakeman and myself is priceless, but you can be one of 8 participants for only $149. You get personal coaching, tutorials and the ebook all included, plus all sorts of bonus gifts, the audio tapes, etc.)

Hey, excuse me, I’m writing some serious stuff here about writing for your blogs and ezines. So here’s what I’ve discovered about the writing tasks and time management:

Only you know when you are at your most brilliant and productive for writing. For some it’s first thing in the morning. Others are night owls. Pick a time and consecrate it for writing. It doesn’t matter if it is for ten minutes or an hour. Stick to it.

Once you establish a writing habit, you will find that it is not a question of time, but of discipline. Like exercising, getting started is the hard part.

One reason many people like blogging is because it allows them to be more spontaneous and informal. You can let your mind free flow with your thoughts…

Evil Marketing Self:
(Don’t forget to sign up for the telecoaching program, you can read more about it over at
www.teledevelop.com. You get:

8 hours of coaching on blog and/or ezine writing, set up and content with 2 internet marketing experts

Access to private class blog with tons of "how-to" tutorials and resources

5 hours of audio from the Blog Revolution Class ($97 value)

Complimentary copy of Secrets of Successful Ezines ($87 value)

Complimentary copy of Secrets of Successful Blogs (when published – $87 value)

30 minute one-on-one consultation with the instructor of your choice for feedback, editing and reviews ($75 value)

You can register here.)

Okay, that’s enough out of you! Go read about blog posting etiquette. This is not a marketing site, bucko. Besides, my readers have all they need to know about writing and publishing an ezine and/or a blog. They are all successful professionals who have all the clients they need. Go home!

My apologies, readers. I just can’t help myself. Too many marketing seminars and whippings from my marketing coach…

Well anyway, if you don’t have all the clients you need and you need some help with your Internet marketing strategies, including your ezine and blog, please join Denise Wakeman and I next week. We’ll try to make it easy, fun and profitable for you to have your ezine and blog up and circulating.

Patsi

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