Newsletter Nuggets – November 30, 2006
…tips and tricks for writing great ezines and blogs
Table of Contents
1. A Note from Patsi – Are You an Ideal Client? Contest Opens
2. Featured article for December: Human Relationships at Work: The New Frontier
3. What’s New on the Blogs?
A note from Patsi –
A heads up to all you entrepreneurs, small business owners and professionals. Here’s a fun way to get free online marketing help from Denise and me. We’ve just launched a contest to find our "Ideal Client.”
We will coach our Ideal Client live for 15-20 minutes, on our new Internet Radio Show, every Thursday morning starting January 11 at 11 a.m. ET, continuing through April 15. Our show “Blogging and Beyond” will be produced on VoiceAmerica™ Channel.
Even if you don’t win, you may be selected as a runner-up, and can participate in our 13 week mentoring group that runs parallel to the radio show. So you have nothing to lose by applying to the contest.
Our goal is to show our listeners how someone can have a real marketing presence and start leveraging the Internet using simple online tools, in a relatively short time.
Our “Ideal Client” must meet these criteria:
1. Experienced professional with a book, ebook, or services to sell
2. Intermediate computer skills and comfortable with using software
3. Intelligent, personable, hungry to learn, and passionate about business
4. A good sense of humor helps; overly chatty or shy people are discouraged
5. Discipline to show up every week and complete tasks between shows
6. Ready, willing and able to invest in the tools required to market online (after initial trial offers, 3rd party tools are estimated about $58/month).
Our contest winner will not only get mentoring on how to leverage the Internet for their business, but they will also get great exposure for their business, including their name, website and business mission or tag line on the radio, during 13 weeks.
Here’s where you get more info, and apply:
http://www.BlogSquadContest.com. Go there now and submit your application.
Ezine Tip: Some of our Newsletter Nuggets readers aren’t interested in using other people’s content for their ezines (such as the article offered below). We offer professional newsletter services even if you don’t use our content. Visit www.CustomizedNewsletters.com to see how you can outsource your ezine tasks and leave your brain free for your clients.
Featured Article for December:
Human Relationships at Work: The Untapped Frontier
Categories: Communications, Emotional Intelligence, Managing
“Today we are faced with the pre-eminent fact that, if civilization is to survive, we must cultivate the science of human relationships.”
—Franklin Delano Roosevelt, 1945
Leaders and managers can study, train and be coached. But if they fail to work on their interpersonal skills, they will not succeed when given more complex responsibilities. The ability to relate to and connect with others helps confer influence and leadership success.
Until recently, there has been little focus on what goes on within the relationship between two people in an organization. Almost all professional development programs focus on the individual: what you can do to improve yourself. Thousands of people explore leadership and management skills each year with an emphasis on improving their personal abilities. Very few have participated in programs to develop interpersonal skills.
Obviously, pursuing personal growth is worthwhile. Now, however, experts suggest that executives who develop their interpersonal skills will finely hone their ability to lead and influence.
The best managers in the world are not only experts in systems, processes and technical competencies. They are also proficient at managing their employees, personal strengths and preferences. Thus, they increase employee engagement and productivity. Unfortunately, most people’s experience with bosses falls short of these goals.
This is a brief synopsis of a 2000 word article suitable for newsletters whose target readers are executives and leaders in organizations. It is available for purchase with full reprint rights: that you may put your name on the article and use it in your newsletters, blogs or other marketing materials. You may also modify the content and add your personal experiences.
There are 3 versions of this article: 2000 words, 1000 words and 600 words (approximate word counts). The full article covers the following sub-topics:
The Boss Is Last
What Great Managers Do Differently
Show You Care: Soft Skills with Hard Results
Set the Example
Up Close and Personal at Work
Emotional Intelligence May Not Be Enough
What You Can Do to Strengthen Work Relationships
Eight Kinds of Friends
If you are a Customized Newsletters client and your account is current, no need to order. Send me an email to confirm that you wish to use this article for your next newsletter.
All others please use the order links below.
a. Text, 2000 word article with full reprint rights, $69, click here.
b. Text, 1000 word article with full reprint rights, $47, click here.
n. Text, 600-700 word nugget, full reprint rights $35, click here.
All word lengths are approximate.
Trial Newsletter Formatting: If you are a first time customer with our services and would like us to customize your PDF or HTML ezine for you, using your photo, logo, company name and marketing message/bio, you will need to order a trial version and submit your materials to us. Once we have formatted your ezine and you are satisfied, you can apply this fee to becoming an annual monthly or bi-monthly subscriber. If you are not entirely satisfied, we will return your money minus a design fee of 50%. Here are the order links for trial newsletters:
HTML Template and Custom Designed Newsletter for your Business: $375.00, click here.
PDF template and Custom Designed Newsletter, $150 click here.
If you’re not sure what you need, please call me 888-800-NEWS(6397), or email me.
If you want to have a custom-designed PDF or HTML newsletter with your company name, logo, photo, marketing message, and quality content, please email Patsi Krakoff, Psy.D. – and visit our newsletter formats page to see samples. Learn how we can take care of your newsletter tasks for you, saving time, money and your energy.