How can you learn basic search marketing for blogging in 5 minutes or less? Do what all the smart and savvy bloggers and content marketers do: use Scribe.
At the end of this post I’ll give you a link for a special discount code which expires on Friday November 5, 2010 at 5 p.m. CT. In case you don’t understand what Scribe can do for you, here’s the best way I can describe it, along with a screen shot of what a Scribe report looks like.
Scribe SEO Copywriting is a practical tool you install and use for each blog or web pages you want to publish. Once installed, you can get a report BEFORE you publish, which tells you how optimized your content is for search engines.
Before I started using Scribe, I assumed (because I’m pretty smart and I’ve been getting good search results) that if I wrote quality headlines and posts, using the keyword phrases I wanted to focus on, those little search robots would be pleased…
Wrong! By using Scribe, I learned which pages and posts were getting 100% scores… and which were only ranking 52%, 78%, and 90% with the little darling spiders. In seconds, after writing a draft, a report is generated, telling me what’s wrong with my headline, use of keywords, description, etc.
All I have to do is make a few corrections and usually I can get a 100% score on the 2nd try.
Trust me, I’m no geek. This is so easy a 3rd grader can use it. Do yourself a favor and try it out, you can always unsubscribe from the monthly fee ($27 for 300 analyzes a month). I am an affiliate, I recommend it, and I love it.
Here is a sample analysis…
As you can see, each post or page is graded on search engine standards. For example, content should be at least 350 words, keywords should be towards the beginning of descriptions and titles, the number of hyperlinks in the body are important, etc.
It’s easy to see how your content can be improved, without being an expert in search marketing.
For example, writing organically, that is, naturally for your readers, you may repeat your keyword many times. However, the search engines don’t like you to do this too frequently. To them, it appears you are trying to stuff your content with keywords to game the system.
Knowing you’ve exceed the keyword density ratio, allows you to rewrite your content using synonyms and alternative phrases. Smart, because the search engines like it better, and your content will also read better.
I hope this is clear. Even though I’m an affiliate and get a little commission when my referrals sign up, I would promote this tool anyway, it’s that good. No blogger should publish without checking for these SEO basics.
The new Scribe version also includes link building analysis AND keyword research… it’s pretty amazing. For more information and to access the special discount code, visit this page and follow the links and instructions.
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