Anybody who has a website or blog needs to know the basics of how search engines "read" your sites and rank you. This Wednesday, learn all about it. We’ve invited Lee Odden, of TopRank Online Marketing, to speak to our savvy group on the Conversations with Experts teleseries. There’s no charge for attending, but you have to register to get the call in number.
Search Engine Optimization with Blogs and Press Releases
Wednesday, April 26, 2006, 8:30 p.m. ET
Guest Expert: Lee Odden
You don’t have to be a techie, or understand how this all works, but as the owner of your sites, you need to know how to make them work like they’re supposed to.
No excuses anymore, even if you have a web person that’s supposed to do this for you, you need to know if your site is optimized or not.
Here’s what you’ll learn:
Gone are the days of optimizing web sites through a sprinkling of keywords and submissions to the search engines. Today’s savvy marketer integrates a mix of tactics to gain the credibility and authority necessary for dominant search engine rankings.
Veteran Internet Marketer, Lee Odden of TopRank Online Marketing will discuss how a combination of search engine optimization, blogging and online PR can provide a distinct advantage over traditional web site marketing methods. He’ll explain the core concepts of search engine optimization as well as specific blog marketing and press release optimization tactics that any web site owner can implement.
Lee Odden is President of TopRank Online Marketing,a leading search marketing agency specializing in helping companies increase traffic, sales and brand visibility online. Lee publishes Online Marketing Blog and contributes to Business Blog Consulting, AllBusiness.com and Lockergnome in addition to speaking about SEO, blogs and PR at Search Engine Strategies, Pubcon, eComXpo and DMA conferences. He has also been quoted by U.S. News, The Economist and DM News.
Register: www.ConversationsWithExperts.com
If you cannot attend the live event, you can pre-order the audio program for only $4.95 and save 50% on the regular fee. Order now and save 50%.
Conversations with Experts: How to Build Your Business On and Off-line
Hosted by Denise Wakeman and Patsi Krakoff.
Conversations with Experts is sponsored by Build a Better Blog System.
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