Is your blog sick? I don’t mean in a good way, like your blog’s really hip, slick and cool. I mean is it limping along on crutches with barely enough Google juice to keep the joints from creaking…maybe you haven’t been posting lately, then when you do, you make a few lame excuses and expect readers to care…
Maybe your blog is a reflection of you, just a mirror of your mind, an expression of your spirit or lack of it…you could put on a happy face, do some blogging, and then say to yourself, “There, it’s done, I’ve blogged.”
So what? You know that’s not what I mean when I say that a business blog is the best damn content marketing tool on Earth. But you can’t get fired up and fix what’s wrong if you’re not sure where the problems lie.
Maybe your blog needs a yearly physical checkup. Here’s Patsi’s quick fix check list for diagnosing blog problems…
Take a look at your blog and examine it for the following signs of health:
- Blood pressure: How’s your traffic these days? Last week, last 30 days? Has it gone up or down in last 3 months, 6 months, 1 year?


