Have you spent a lot of time and money over your lifetime learning how to do something, like in your career or professon? In your sports? I sure have. I am driven.
Why do you do what you do? What drives you in your work?
I've studied a lot about what drives people to do what they do. Why do they keep on keeping on, in spite of mistakes, in spite of obstacles, in spite of a never-ending list of tasks and responsibilities and only so many hours in a day? Why do you? Here's why I persist…
Milo Sindell, founder of MyKnowledgeGenie.com provides an introduction to his content creating wizard, and explains a few things about how to use this platform.
To understand what this is all about, I highly recommend you go to the site, MyKnowledgeGenie.com, and open a free account and start experimenting with it. You can’t make any mistakes that can’t be undone. I’m the queen of mistakes, I should know!
Here’s the audio recording provided by the amazing Linda Dessau, one clever person who does her own recordings of calls. Thanks, Linda! Linda is a content marketing expert and you can thank her personally over at her site, www.WriteaTop10Article.com.
I type fast, really fast. I double check most links and numbers before hitting send or broadcast. Except yesterday…oops.
…sigh. I'm wiping the mud off my face. I'm rescheduling the call for Monday, November 16 at 4 p.m. ET with Milo Sindell. You can still register and get the recording. Heck, you can even come to the call and ask questions…this time I mean it… honest.
Do first-time visitors to your blog feel at home? How can your site visitors know if your stuff is for them?
Without wading through a lot of blog posts, it needs to be clear in the blink of an eye that your blog or website is written specifically for them.
How can you do that? A good tag line after the title of your blog helps.
Another way is to create a page listing your typical readers and clients.
Is This YOU?
I just added a page to this blog and you can see it in the navigation bar: Is This YOU? On the page, I describe some of the typical clients I've helped over the years.
Here’s who I typically work with to improve online content marketing:
Are you sitting on a gold mine that isn’t making money? What are you waiting for? Your knowledge and expertise can be monetized. In fact, if you’re really interested in making a difference in the world, it behooves you to take some steps to make your wisdom available to a global audience of people who need it.
Who are you?
Are you a professional with degrees out the wazoo and years of expertise? Or, maybe a street-smarts business owner? Or you may be a talented person who needs to let the world know you exist so people can buy your stuff or hire you to help them…
Maybe you’re a lawyer, doctor, psychologist, nurse, teacher, chiropractor, consultant, artist, speaker? Maybe you’re at a point in your career you’d like to develop some passive income through the Internet? Or retire, but keep some money coming in…
You know a ton of stuff about the field you’re in. You’ve been using the Web and computers for research and communicating. You’d like to start a blog, or learn to use some of the social sites like Twitter for business. You might want to publish an e-newsletter, white paper, or ebook as well.
You’re not an idiot…
Why is it when it comes to Internet marketing, there’s so much stuff online, you can’t help but feel like a techno-idiot? It’s not true, of course, but it can feel that way.
I know, I can relate. I make a good living online now, but it took many years for me to learn how to put up a web page, build a marketing list, use a shopping cart, publish a blog that gets traffic, and sell info products so that I could profit from the Internet.
If this is you, then you’ve come to the right place.
This blog’s for you: Attract, Sell and Profit
I probably have some products or services you can use. And there’s a lot of free information here to make the Internet marketing learning curve easier.
Subscribe to this blog so you can get email updates. I post almost daily about things you need to know if you want to attract the right people to your business, sell them products and services, and profit online.
There’s a subscription form in the upper right corner of this blog. Fill it out and stay informed.
Or, if you’re RSS savvy, if you prefer to add this blog’s feed to your feed reader by RSS, use the subscribe link above in the navigation bar.
Keep in touch, leave me comments, and let me know what you need to know. This blog’s for you…
How would you define marketing? Who cares? I just know I have to do it. I never bother defining anything, I just jump in with assumptions, which is probably why it took me so long to build an online business. Maybe you shouldn't do what I do…
I just like to get in there and get crackin' with whatever I'm seeing successful people do. Yesterday I bought a really good book on marketing, not because I thought I could learn something new, but because it's written by my favorite potty-mouth writer, Naomi Dunsford of IttyBiz. She makes me laugh.
Click here to view more details: Marketing School PDF by Naomi.
I thought I was going to get some sort of X-rated advice, but apart from the lessons I learned about penis spam, it's pretty much packed full of solid marketing advice. I'll share some of here, but my advice is to go get your own copy here. It's a fun read and you'll learn something, especially if you take the time to write out the exercises: Naomi Dunsford's Marketing School.
Join me on Thursday, Nov. 12 at 4 p.m. ET to find out about My Knowledge Genie, with founder Milo Sindell.
If you can't make the call, the recording will be available to you if you register.
Where did you learn your marketing? School or streets? TV or Web? Have you studied copywriters (many of whom were schooled to write direct marketing sales letters)? Or maybe you read some books like the classics from Claude Hopkins, David Olgivy?
I know some Internet peeps who, by copying Web gurus, and with luck and being in the right place at the right time with the right tools, wrote compelling content with irrestistable offers, and made a bundle.
But most of us, even if we've read the books and studied marketing in college, have to figure much of it out for ourselves as it applies to our niche business on the Internet. This means finding out what others are doing, and learning which Web tools are appropriate and effective.
It boils down to this:
You must do Internet marketing to get found, get leads, get sales, and get profitable. The problem lies in the fact that some of us don't like writing or marketing, and we don't spend sufficient time doing it or learning to do it right. What's right is what works.
All marketing involves writing. Content. Copywriting. The quality of your writing will drive the results of your content marketing. So, what are you gonna do about this?
Where You Gonna Go?
Want a vastly improved website/blog? One that will help you drive more traffic and more revenue to your business than ever before?
Want an attractive, modern business website – at a great price – WITHOUT all the guesswork, technical difficulties and hassles…
If so, I have a very special offer for you.
You and 19 16 13 9 other smart people, to be exact.
Dawud Miracle and Easton Ellsworth have partnered to offer business website design services through WebsiteHabitat.com.
To celebrate their new partnership and the birth of Dawud’s fourth child, they’re offering an unbeatable deal to the next 20 17 14 10 customers – but only through midnight Pacific time Monday, November 9.
For info and samples, and to be one of the lucky 10 people to get a new site at an incredibly good price, go to WebsiteHabitat.com.
I've been preaching blog platforms for so long now, you probably think I'm just a blog-crazy blonde.
Here's a couple of web-savvy guys who agree with me, and Dawud and Easton will help you learn everything you need to run a business off a WordPress blog site.
Are you using Twitter every day to increase your revenues? How about to get more traffic to your blog?
Last week I got a $600 order from a person who found me through Twitter. She had read a message that was re-tweeted from a follower who included a link to my website. I had never heard of this person before, but they liked something I said and followed the trail back to my Content for Coaches site.
The problem with new tools like Twitter is that most businesses don't understand how to use them quite yet, which encourages the contrarians to say things like, "Oh, it's just a fad; yes, but there's no way to measure the ROI; what a waste of time."
I'm no expert on the use of social media sites like Twitter, LinkedIn and Facebook, but I use them daily. I can't afford not to because they are a major source of traffic to my blogs.
SMTM = Show Me the Money
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