Tag Archive: landing pages

Landing Pages: Get Readers to Take Action

Written by in Content Marketing, How to...Tips, Online Marketing, Pathway to Profits
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How do you get readers to take action? Short answer: a landing page. (Also known as a sales page, squeeze page) You can’t get results from all the content you’re creating and publishing on your blog, e-newsletter, social media sites, unless eventually you send people to a landing page and ask them to take action….

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Video: How to Create Great Sales Pages in WP

Written by in Attracting Clients, Content Marketing, How to...Tips, Online Marketing, Pathway to Profits, Promoting Your Ezine +/or Blog
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Here’s a quick video I’m  using to promote Suzanne Bird-Harris’ fabulous WordPress Sales Page Template.I love the image of the “web designer thief” that sneaks across the screen about half way through… Take a look, and if you haven’t downloaded the free audio interview and transcript we did together, go to PatsiPicksWPSalesPage.com and do so…

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How to Make Social Proof Work Online

Written by in Attracting Clients, Content Marketing, Online Marketing, Online Persuasion, Pathway to Profits
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Do some client recommendations work better than others? Social proof is such a strong trigger for online action, it’s good to know what works best for your Web content marketing strategies. In a previous post, What Clients Say, I reported on research that showed people selected travel destinations 20 percent more with a client recommendation…

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8 Ways to Use a WordPress Sales Page

Written by in About Blogs, Attracting Clients, Content Marketing, Ezine & Blog Classes, Online Marketing, Pathway to Profits, Teleclasses & Seminars
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Do you know how many ways a sales page can be used? I woke up thinking about this… because maybe you don’t think a “sales page” is something you need except once in a while for a product launch, when you’re trying to sell something. Some people call them landing pages, or squeeze pages. I…

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Rant: The Problem with Formatting Sales Pages..

Written by in Attracting Clients, Content Marketing, Online Marketing, Pathway to Profits, Teleclasses & Seminars, Writing Great Copy
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Even when you’re giving something away, for FREE, you’ve got to write good “sales” copy that spurs people into action. In today’s info-crammed world, that means you’ve got to grab busy peoples’ attention, and get them to click, and get them so excited that they take the time to type in their email address in…

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