blog writing | Writing On The Web by Patsi Krakoff, The Blog Squad

Content Marketing Strategies for Smart Professionals

Search Results for "blog writing" – Page 35

Top Blog Lists: Top42 Content Marketing & 9 Best Blogs for 2009

By Patsi Krakoff

Wednesday, February 25th, 2009

Who are the top bloggers in your field? You need to know them and read them and leave comments. It's one of the top ways to drive traffic back to your own blog and get new readers. It's what The Blog Squad calls blog Outreach, part of the CODA blogging program which we teach in […]

Categories : About Blogs, Content Marketing, Promoting Your Ezine +/or Blog

Copywriting for Twitter- How to say more with less

By Patsi Krakoff

Friday, February 20th, 2009

Are you on Twitter yet? You know I'm not someone to jump on the fad-du-jour. But when I see something that isn't a waste of time, that makes for smart marketing, I will tell you about it. You need to be on Twitter. Why? Because top people in your field are there. You can find […]

Categories : Content Marketing, How to...Tips, Online Marketing, Promoting Your Ezine +/or Blog

Why I Love Blogging, after all these years…

By Patsi Krakoff

Saturday, February 14th, 2009

It's hard for me to express all the ways and reasons I'm in love with blogging. Denise did a fine list over on our Build a Better Blog. Andy Wibbels posts a great read over on Typepad's blog. Like a good husband, you might not always treat your blog right, but you always come back […]

Categories : About Blogs, Content Marketing

Get Inspired, Write Better…A List of Great Ego Blogs

By Patsi Krakoff

Tuesday, February 10th, 2009

I really like using Alltop.com to find blogs in niches. But recently I discovered a different category through their aggregated lists of top blogs… personalities, or as they call them, Egos! I have no idea what their requirement is to get listed as an Ego blog, but looking at the individuals who are included, I'd […]

Categories : About Blogs, Blogs We Love, Content Marketing, On Writing Better, Writing Better Ezines, Writing Great Blog Content

3 Words to Describe You: How to Add Personality to Your Writing

By Patsi Krakoff

Saturday, February 7th, 2009

This is gutsy but good. How do you find your unique "voice" for writing your e-newsletter or blog posts? How do you capture and include personality into your content? I was poking around the E-Newsletter Success membership site and found this great exercise journal. The document is designed to help professionals write in a way […]

Categories : About Blogs, Content Marketing, On Writing Better

Slow Blogging or Speed Blogging: The Tango

By Patsi Krakoff

Tuesday, February 3rd, 2009

Two great posts to read for blog authors who are procrastinators or perfectionists: Speed Blogging: How to Write Better Posts in Less Time by Mara Rogers who gives four guidelines for procrastinators: "Just write and commit. Click on “Publish.” And then start writing your next post." But if you know your writing could use a […]

Categories : About Blogs, Content Marketing, On Writing Better

8 Simple Writing Steps to Connect with Readers

By Patsi Krakoff

Monday, January 19th, 2009

Your writing on the web must connect with readers. Easy to say, really hard to do. Readers are different and come to your blog or article searching for different things, motivated in various ways. But there are definite "best practices" you can study and learn to make this easier and better. So here's a simple […]

Categories : About Blogs, Content Marketing, On Writing Better

How to Write for the Web – Copywriting Intensive

By Patsi Krakoff

Wednesday, January 14th, 2009

Here's an opportunity to immerse yourself for three days and learn how to write great content for the Web. This is important for any small business professional, even if you hire a copywriter for your big projects. Why? Because everything you write on the Web, your blog posts, your Twitter messages, your email broadcasts, should […]

Categories : Content Marketing, On Writing Better, Online Marketing, Writing for Others, Freelancing, Writing for the Web, Writing Great Copy

What would you tell this professional about starting a blog?

By Patsi Krakoff

Tuesday, January 13th, 2009

I got an email today from someone in Switzerland wondering if she should start a business blog: Dear Patsi: I am a counsellor and life Coach based in Geneva, Switzerland. I have had my own practice for 11 years, but now I would like to take it to the next level and increase my client […]

Categories : About Blogs, Content Marketing, Online Marketing, Writing Great Blog Content

5 Key Content Marketing Posts for Your Business Blog

By Patsi Krakoff

Sunday, January 11th, 2009

One of the most read posts on this blog has been Pillar to Post: Do you have 5 pillar articles on your blog? In it, I discuss a suggestion from Yaro Starak that you should have at least 5 important stand-alone articles that are key for your readers and put them where they can have […]

Categories : About Blogs, Content Marketing, On Writing Better