blog writing | Writing On The Web by Patsi Krakoff, The Blog Squad

Content Marketing Strategies for Smart Professionals

Search Results for "blog writing" – Page 37

Content Marketing Interview with Allison Nazarian, copywriter and founder of Get It in Writing

By Patsi Krakoff

Tuesday, September 16th, 2008

Allison Nazarian is a young copywriter with a lot to offer. She uses content to market her services on the Web, and helps her clients to do so through her company Get It in Writing. In our continuing series of interviews about content marketing, we share her experiences here: 1. Tell us what your profession […]

Categories : Content Marketing, On Writing Better, Online Marketing, Writing Great Copy

How to Get Your Blog Buzz Back

By Patsi Krakoff

Thursday, September 4th, 2008

Now I’m getting depressed. Not only am I now officially "old" (and believe me, I’ve got a black belt in denial) but I haven’t been nominated for Michael’s best writing blog list. Okay, I know you don’t want to hear my whining. But maybe it’s time to beef up this blog. I haven’t been feeling […]

Categories : About Blogs, Content Marketing, On Writing Better

Writing Survey Questions: 3 Things to Ask

By Patsi Krakoff

Thursday, July 24th, 2008

You need to survey your readers to find out what they want, what they need, and what their biggest challenges are. This is crucial information you need to know before promoting any event or teleseminar or informational product. When we promoted our Law of Action 2.0 mentoring program, we used a survey to help us […]

Categories : Content Marketing, Online Marketing, Pathway to Profits, Teleclasses & Seminars

Is Your Blog Working for You? How Can You Tell?

By Patsi Krakoff

Tuesday, July 22nd, 2008

One of the mysteries of the universe may be measuring the exact return on investment for your business blog. You can spend a lot of time writing, tweaking, doing outreach in the Blogosphere, and still wonder what it all means. Sure, you’ve got traffic stats. But what do they all mean? If you’re not using […]

Categories : About Blogs, Ezine & Blog Classes, Online Marketing, Teleclasses & Seminars

3 Steps to Successful Writing on the Web

By Patsi Krakoff

Wednesday, July 16th, 2008

There are really only 3 steps to becoming successful at writing: Keep writing – you have to write a ton of bad stuff before it can get better Keep reading – you must read good writers in order for the good stuff to sink in Keep learning – you need to take courses in order […]

Categories : Content Marketing, On Writing Better, Online Marketing, Writing Great Copy

10 Steps to Writing Sales Copy for a Free Telecall

By Patsi Krakoff

Wednesday, July 9th, 2008

When staging a major online teleseminar program, quite often we use a free preview telecall to generate interest. We make the subject of this call compelling in order to draw in as many people as possible to the free call. (Recently we presented The 5 Traps of Internet Marketing that Can Derail Your Business – […]

Categories : Content Marketing, Online Marketing, Pathway to Profits, Teleclasses & Seminars

8 Writing Steps Yield $18,000 in a Month

By Patsi Krakoff

Sunday, July 6th, 2008

What are the writing tasks involved in order to promote a major teleseminar program on the Internet? Obviously, you have to write a sales or landing page. But that’s only one part of it. There’s so much more. Recently Denise and I along with colleague Kathleen Gage promoted a 4-week teleseminar called The Law of […]

Categories : Content Marketing, Online Marketing, Pathway to Profits, Teleclasses & Seminars, Writing for the Web

Social Writing: Don’t ignore networking sites

By Patsi Krakoff

Thursday, June 26th, 2008

There’s a lot of buzz online right now about whether or not one should use social networking sites like Facebook, Twitter, LinkedIn, etc. Are these sites important for content marketing? You’ll have to decide for yourself and for your business. But it sure does look like you can’t ignore this trend. I try to stick […]

Categories : Content Marketing, Managing Your Ezine & Blog Tasks, Online Marketing, Promoting Your Ezine +/or Blog

4 Ways to Boost a Business Blog: new free report

By Patsi Krakoff

Friday, May 23rd, 2008

The Blog Squad releases our free report today: Better Business Blogging: 4 New Concepts for Getting Spectacular Results. This is a great way to review your business blog for 4 key elements we call the CODA Blogging System:The CODA System consists of: Content: writing quality posts that educate, engage, and enrich the lives of readers […]

Categories : About Blogs, Content Marketing, Managing Your Ezine & Blog Tasks, On Writing Better, Writing Great Blog Content

Putting the YOU in Business Blogging: 5 tips for getting personal

By Patsi Krakoff

Wednesday, May 21st, 2008

If you’re writing for your business, how much of yourself should you include? Everyone agrees that blogs are a place to have a conversation. How personal should you be? How do you keep the YOU in Business Blogging and still make it work for business? There’s a new trend to be personal with business communications. […]

Categories : About Blogs, Content Marketing, On Writing Better, Writing Great Blog Content