On a recent post about leveraging what you know to help other people online, one of my favorite clients, Chip Scholz, commented: Great post, Patsi. Thanks for reminding me of the power of writing, and of delivering great content. I find writing extremely time consuming and almost painful! How can I find ways of making […]
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I love my job. My boss lets me play tennis everyday, as long as I get my work done. I'm joking, of course, since I'm self-employed. I really do have a dream life. So how can you do the same thing, leverage what you know, teach it to others, and make money working from home […]
I'm a firm believer in reading books and am amazed at how many people don't read them daily. I carry my Kindle with me and if I have to wait, I use the time to read. (I read a quote somewhere and can't find it now, but it said something like …'one who can read […]
I've been asking people what content marketing means to them for their businesses. And I've been getting some interesting responses that I'm featuring here. Hopefully, you will gain a better understanding of what this popular buzz term means to people like yourselves, in small businesses. This response is from Barb Sawyers, who runs the successful […]
A smart biz mentor once told me that success is in the 1% nuances. He said the difference between someone selling and making money online and someone doing all the work and NOT making money is in the details, those little tweaks to your email and web copy content marketing. If you're like me, you […]
Don’t you love it when you get asked for “your one tip?” Actually, I do love it, even though it’s always hard to figure out what just “one tip” would be. It kinda helps me sort out all the stuff that goes through my mind and find bare essentials. (This question reminds me of the […]
I've been thinking about the future lately: the future of blogging, the future of content marketing, and the future of my own little business. (When I speak of my own business as "little," by that I mean I have a business model based on working a minimum amount of hours with a maximum level of […]
There are a lot of posts in the Blogosphere about how to choose a topic to post about, where to find content, how to link to good resources. Even though one of the most commonly cited fears of newbie bloggers and newsletter publishers is "What will I write about?" — I believe this isn't the […]
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