Archive for blog traffic – Page 3

Connect Your Blog to Facebook Automatically

By Patsi Krakoff
Friday, February 18th, 2011

UPDATE: From Karen, January 21, 2012 

Unfortunately, Facebook has disabled this process as of September 2011 and it no longer works. We have to post a link to our blogs in the status or copy and paste as a rich text note.

From Patsi, February 2012: We apologize for not updating this post earlier, but things change constantly on the Web, and Facebook is notorious for it’s constant shifts. I no longer update any social media automatically, but am posting manually (read why here, Say NO to Auto-Feeds: Your Blog & Facebook, Social Sites). This is time-consuming and may require a virtual assistant for some of you. I recommend SerenityVA.com.

Guest Post from AnnaLaura Brown:

Are your blog posts fed automatically into Facebook?

The other day I was horrified to learn that a dear client was manually posting his blog articles to Facebook. Yikes! No wonder blogging seems tiresome and time-consuming.

I took my pencil and rapped him on the knuckles, gave him a virtual scowl and promised to write a post about how to do this. It had been so long since I set this up myself, I was a bit rusty on the steps required. So I asked Facebook expert Annalaura Brown to write this guest post.

How to Automatically Link Blog Posts to Facebook

Automatically linking your blog posts to Facebook, Twitter, and Linkedin can get you some great publicity and traffic but it can be challenging to figure out how to make it all work. Fortunately you have a couple of different options for each one.

Facebook

1.       Use the networked blogs application. This is my personal favorite.  To get started type in networked blogs into the search box and you will pull up the application.

You click on the ‘register a blog‘ link you see in the capture photo above and it will walk you through the process.  The first time you will have a few extra steps to complete to verify that you are the blog owner but after that you can register as many blogs as you own. Read More→

Categories : About Blogs, Content Marketing, Managing Your Ezine & Blog Tasks, Social Media Stuff
Tags : , , , , , , ,

How to Write a Content Marketing Blog Post

By Patsi Krakoff
Monday, November 22nd, 2010

Here’s a little review of steps involved in writing and publishing a blog post:

Once you have written the body of the post, it’s time to check for effectiveness:

Before you publish, here are a few smart things to check for: Read More→

Categories : About Blogs, Content Marketing, How to...Tips, Managing Your Ezine & Blog Tasks, Online Marketing, Writing Great Blog Content
Tags : , , , , ,

Search Engine Results: 3 Tips for Savvy Bloggers

By Patsi Krakoff
Tuesday, November 2nd, 2010

I don’t know why it took me so long to learn this SEO stuff, but I DO know that I wouldn’t post one more blog post without using Scribe SEO Tool. Thank you thank you, Brian Clark of Copyblogger. You’ve saved me from oblivion.

At first I thought, an SEO tool? – well, that must be for programmers and geeky types. Why would I mess with that, I’ve got too much information packed into my brain and the thought of learning SEO secrets made my head swim. Besides, blogs are naturally search engine friendly…Then I thought, oh heck, I trust Brian Clark, let’s give it a whirl and I can always unsubscribe after a month.

I can’t live without it now. I just love it when it tells me I’ve got a 100% score on a blog post. Now, when I hit publish, I’m confident my post will be understood for the right reasons by those search spiders. Read More→

Categories : Content Marketing, Online Marketing
Tags : , , , , , , , ,

No More Geek-Speak: SEO for Smart Bloggers

By Patsi Krakoff
Monday, September 6th, 2010

How can you learn basic search marketing for blogging in 5 minutes or less?

Scribe SEO Copywriting is a practical tool you install and use for each blog or web pages you want to publish. Once installed, you can get a report BEFORE you publish, which tells you how optimized your content is for search engines.

Before I started using Scribe, I assumed (because I’m pretty smart and I’ve been getting good search results) that if I wrote quality headlines and posts, using the keyword phrases I wanted to focus on, those little search robots would be pleased…

Wrong! By using Scribe, I learned which pages and posts were getting 100% scores… and which were only ranking 52%, 78%, and 90% with the little darling spiders. In seconds, after writing a draft, a report is generated, telling me what’s wrong with my headline, use of keywords, description, etc.

All I have to do is make a few corrections and usually I can get a 100% score on the 2nd try.

Trust me, I’m no geek. This is so easy a 3rd grader can use it. Do yourself a favor and try it out, you can always unsubscribe from the monthly fee ($27 for 300 analyzes a month). I am an affiliate, I recommend it, and I love it.

Here is a sample analysis… Read More→

Categories : About Blogs, Content Marketing, On Writing Better, Online Marketing
Tags : , , , , , ,

Content Marketing Results: 18 Ways to NOT Get Blog Traffic

By Patsi Krakoff
Tuesday, July 27th, 2010

What do you need to know about about the way people read online to make your content marketing efforts pay off?

What are you doing or not doing on your blog that screws up your traffic?

At least a few times a week I get an email from a smart professional who struggles with making their web marketing work to get found, get known and get clients. Here’s a typical one…

“Okay, Patsi, I’ve been following you for a while now, and your blog writing tips have helped. I’m posting twice a week, but I’m still not getting comments, and my traffic stats stink. Can you take a look?”

Of course, I have to point people to my consulting services if they want me to spend time doing a good analysis and provide specific solutions.

But often the problems and the solutions are common and universal. I can almost predict where the low traffic problems come from based on looking at a lot of blogs over the last five years.

Here’s a general overview of things I see many people doing on blogs that don’t bring good results:

  1. Frequency: Not posting enough
  2. Headline: not compelling or even clear
  3. Content: No clearly defined problem and solution, no answer to the “so what?” question
  4. Content: No keyword usage in headline, first paragraph, or in body
  5. Content: Too broad and general, need to hone it down to specifics, need to personalize it
  6. Formatting: Too many long blocks of text, need shorter paragraphs, subheadings
  7. Engagement: Too author-centric, not enough asking readers questions, addressing them as “you”
  8. Engagement: Not enough client stories, no quotes from other people Read More→
Categories : About Blogs, Content Marketing, Online Marketing, Writing Great Blog Content
Tags : , , , , , , , , , ,

Blog Marketing: How Readers Find Your Business

By Patsi Krakoff
Monday, July 26th, 2010

What’s your favorite excuse for not blogging for your business? Here are some that I hear:

  • “I don’t have time to blog.”
  • “My clients aren’t surfing the Web reading blogs.”
  • “Oh, that means I’ve got to write about my business every week?”

And yet, if these same professionals realized that a business blog is the best way to get found online, the best way to connect with potential clients, and the pathway to turning readers into clients, they might see things a little differently.

Here’s a drawing I made that shows how readers find your blog and become clients.

There are over a billion people connected to the Internet. I’m willing to bet my lunch money that quite a few of them fall into the category of “your ideal clients.”

It’s not likely they go online looking for you, your business or your blog. I’m not saying that. But they do go to search engines and they type in questions with keywords.

And they do  go to Facebook, Twitter, and LinkedIn. Here’s what this looks like, how readers find your blog, in this Smart Draw diagram I did:

Like any diagram, it’s simplified. Read More→

Categories : About Blogs, Content Marketing, Online Marketing, Pathway to Profits, Social Media Stuff
Tags : , , , , , , , , ,

Twitter: the little bird that grew up strong

By Patsi Krakoff
Tuesday, June 15th, 2010

Why Twitter Is Such a Powerful Social Media Platform, this week’s guest post by Phyllis Zimbler Miller,

When I first heard Twitter mentioned two years ago – in a teleseminar with the BlogSquad! – I checked it out because I valued Patsi’s advice.

At the time the Twitter home page question was something such as: “Let your family and friends know what you are doing now.”  I thought to myself: Why should they care about this and why should I join the site?  Thus I didn’t join.

But because I trusted Patsi, I went back to the site a few days later and signed up, getting the username @ZimblerMiller.  Another few days later I got my business partner Yael K. Miller to get the username @MillerMosaicLLC to tweet under our company name.

And then something happened!  I began reading about how to use Twitter and observing what was going on – and I got it!  I saw the power of Twitter and embraced it wholeheartedly.   Read More→

Categories : Attracting Clients, Content Marketing, Online Marketing, Social Media Stuff
Tags : , , , , , , ,

WordPress Beats Out Typepad 4 to 1 in Poll

By Patsi Krakoff
Monday, June 14th, 2010

Two-thirds of readers of this blog use WordPress as a blogging platform,  according to results of the poll set up 6 days ago. If you haven’t voted yet, please do so here.

Typepad users make up 14.5% of my blog readers, and the other platforms are in the single digits. Of WordPress users, 25.3% use a platform hosted by WordPress.com, 44% use a self-hosted WordPress blog.

Because of the overwhelming majority who use WordPress, my next teleseminar will be designed for WP users. Specifically, I’m going to interview an expert about how to create a sales page using WordPress. Stay tuned for a date, and… of course, a WP sales page where you can sign up for the free class and learn more WordPress tips.

As you probably know, I switched from a Typepad hosted blog a couple of months ago to self-hosted WordPress, with a Headway theme. So far, I’m very pleased with both the ease of posting, the design and widget features, and the SEO results. Read More→

Categories : About Blogs, Content Marketing, Managing Your Ezine & Blog Tasks, Online Marketing, Pathway to Profits, Promoting Your Ezine +/or Blog
Tags : , , , , , , ,

Click, Read, Learn: B2B Marketing Zone Is
Fast Food for the Brain

By Patsi Krakoff
Friday, June 11th, 2010

B2B MarketingAre you staying informed with the latest marketing tips and trends? If you’re in any kind of business trying to use the Internet to get found, get known and get clients, you know you can easily get overwhelmed with information.

Why? Marketers are particularly vociferous and the Web is a perfect platform to gather and write, speak, and film. The problem is, it’s too much. Too much information, too many tips, too many fads, and it’s hard to sort out what’s important.

Where can you go to get the best, most important marketing tips written by easy-to-read experts? Let me introduce you to B2BMarketingZone.com. This is a topic hub, aggregating blogs posts from a group of 48 best business-to-business marketing blogs.

I’m happy to have been added as a contributor. When you go to B2BMarketingZone, you’ll be able to quickly scan what other marketing experts are blogging about. You pick which posts are relevant to you and your business.

Click, read, learn. I like that. It’s like a snack for your mind. Fast food for the brain. Would you like fries with that?

I recently had a conversation with creator Dr. Tony Karrer, CEO of TechEmpower. First, let me share how this blog aggregator site works, and why it’s important for you to subscribe and bookmark it… then I’ll tell you some ideas Tony and I discussed.

Read More→

Categories : About Blogs, Content Marketing, Online Marketing
Tags : , , , , , , ,

4 Time-Saving Tips for Social Media Marketing

By Patsi Krakoff
Wednesday, June 9th, 2010

What’s the least you should be doing to extend the reach of your online content marketing through social media sites?

This is a good question because many of my readers are busy professionals running a business who don’t have a lot of time. The big danger of sites like Twitter, Facebook and LinkedIn is that they can suck you in and spit you out hours later. … and time is money.

Even when you’re connecting and having a good time, you can spend time that isn’t productive. …Sometimes it’s hard to know if it’s time well spent or just a good time.

So for those of you who want the bare minimum effort and time, and still get results, here are a few tips I suggest. I’ll remind you I’m not a social media marketing expert, so please feel free to join in and add other tips in the comments section.

I will tell you I’ve gotten clients directly from Twitter, Facebook and LinkedIn, so I must be doing something right. Read More→

Categories : About Blogs, Attracting Clients, Content Marketing, Managing Your Ezine & Blog Tasks, Online Marketing, Social Media Stuff
Tags : , , , , , , , , ,
« Previous Page
Next Page »

Content for Coaches and Consultants

Serenity Virtual Assistant Services

Social Buzz Club

get your bright idea known