This is a little story I share with new blogging clients who get hung up about keywords. One client in particular (let’s call him Ted) had written about 10 blog posts which were saved as drafts because he was worried about keywords. Let me say that there’s a learning curve involved in writing for your […]
Search Results for "keywords"
I was working with a new blogging client (let's call him Andy) yesterday who was stuck. Andy had written about 10 blog posts which he saved as drafts because was worried about key words. Now there's a learning curve involved in writing for your blog, and there's no way around it. The only way to […]
(This is a guest post by Heather Lloyd-Martin of SEOCopywriting.com. Even if you focus on gaining organic search results with your Web content, you need to understand the basics of which keywords and key phrases are important for getting your business found online.) Your customers are out there. Are you making it easy for them […]
There is continuing debate about how much effort one should put into researching keywords for your blog posts and articles. On the one hand, writers like to focus on content and meaning. On the other, search engine savvy techies tell you you must research which keywords people are using frequently. Here’s an article by a […]
I couldn’t have said it any better than Nick Usborne over on his Excess Voice blog. Rather than repeat what he says, go over there right now and read what you shouldn’t try to do when it comes to keywords and writing online copy. It’s really just common sense, if you are writing on your […]
From what I see, many small business professionals struggle with writing compelling newsletter content. It’s not easy. You need to be interesting, personal, AND remind them of your products and services.Try too hard to do both… you end up confusing and losing readers. The trick to creating compelling newsletter content is simple: You’ve got to […]
Have you noticed what great business newsletters have in common? They’re easily scannable; that is to say, you can easily scan the newsletter to determine the topic, the key message and what action the writer wants you to take. That’s why newsletter design is so important. I’ve been writing about business newsletters (relevancy and branding), and […]
Are you keeping your business blog fresh? If you’re like me, and you’ve been blogging for a number of years, chances are some of your links may no longer work. This guest post, from Susan Boggs, offers tips for successful bloggers and blogs on how to find and correct broken links. In a perfect world, we would always […]
Oh no! If I Googled your business name, what would I find? Are you easy to get found online? It is a sinking feeling when you’ve created quality content for your site that’s been optimized for content and keywords, and it’s still not showing up on the first page (or pages!) in a search return. So […]
How easy is it for you to get found online? Are you attracting the kinds of readers who could be your ideal clients? Here’s a quick 5 question quiz to reveal how well you’re doing: 5 Question Quiz How easy is it for someone to find you doing a search for answers to their problems? What comes […]
Recent Comments