Do you use story telling on your blog or website? For anyone involved in persuading others (i.e., everyone), success depends on cutting through the noise and clutter to make the sale or persuade others to adopt our point of view. Storytelling sells and persuades because it’s an innate skill that has evolved over centuries—something we […]
In order to impress visitors and showcase your business expertise, your blog must pass the “blink” test. As I mentioned in my previous post, your blog design must incorporate three critical elements: Branding/Personality (Banners, logo, photos) Navigation/Simplicity (Layout, use of white space and read more) Quality Content (Problems you solve for your readers) Navigation/Simplicity Your blog design should […]
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