Remember the 4 E’s of Better Business Blogging? It’s my short hand memory checklist before publishing a blog post: Educate, Entertain, Engage & Enrich readers. You write to educate, entertain, engage and enrich readers when you want to build readerships and get great results with your blogging. When it comes to educating readers, it’s important to take a page out of teachers’ notebooks. […]
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One of the smartest things you can do to keep up with blog writing is to use your brain well. Use your right brain to tap into your creativity. The third thing I do in the morning when I get up is write on one of my blogs. (First, brew a pot of Cafe de […]
You get better results with your content marketing when you speak to the “old brain,” the one that’s also known as the primitive brain or the survival brain. Knowing how the brain works will help you write better as well as help you with presentations to influence others. There are a few principles to remember, […]
How do you write good blog posts that connect emotionally with readers and turn them into loyal fans? Oh, heck, that’s easy. All you have to do is: Grab their attention Get them emotionally engaged Make a memorable impact There you go, right? Easy-peasy. This is what you need to do whenever you write any […]
How do you write engaging content? How do you unlock the minds of your readers? What makes your blog writing effective? How do you create quality content that pulls in interested readers? How can you reach, attract, and make an impact? For that matter, how can anything you write or say actually work to market […]
Content marketing with blogs isn’t as easy as it used to be. But like you, I can complain all I want to. It doesn’t matter. The good news is there are more people going online to read things they need to know, to solve the problems they have. The bad news is there are more […]
Are you finding writing slow and tedious? Is your content marketing and blog writing as creative as possible? Are you discovering your unique genius as you go? What can we learn from really creative people like Tim Burton and Seth Godin? First of all, we know they are really creative because they produce a lot […]
Schedule a Consulting Appointment with Patsi and Get Content Marketing Result$ How do you know if the content you write and publish on the Web is working for you? Content marketing isn’t always easily measurable as ads can be. However, the payoffs can (and should) be better. Here are a few things you’ll notice when […]
Do you believe you can change? I mean, seriously change your behaviors and habits? You know, like stop doing some things and start doing others? How do you improve your work habits so you are more productive and effective? For example, if you've been struggling with blog writing, can you decide you're going to stop […]
(This is a guest post by Linda Dessau, You Talk, I'll Write, and it's great advice for article, newsletter and blog writing.) "I know we all hated them in school but outlines really can be helpful and worth your time." – Lynne Klippel, March 27, 2010 on Twitter Last week one of the students in […]
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