target audience | Writing On The Web by Patsi Krakoff, The Blog Squad

Content Marketing Strategies for Smart Professionals

Search Results for "target audience"

What Are Your Target Audience’s 5 Top Web Sites?

By Patsi Krakoff

Wednesday, December 15th, 2010

If you want to create content that engages readers, you have to know their online habits and interests. Yet how many of us scramble to post on a blog or upload a video to YouTube without taking time to survey our target audience? Here’s a quick list of survey questions for your target audience: What […]

Tags : Attracting Clients, Content Marketing, content marketing with blogs, neuromarketing, Online Marketing, target audience

Content Marketing: What Are Your Target
Audience’s Interests, Needs, and Wants?

By Patsi Krakoff

Wednesday, August 29th, 2012

Content marketing is all about quality content that grabs the attention of your ideal prospects and clients. If you want to create content that engages readers, you need to know their online habits and interests. Yet how many of us post on a blog or upload a video to YouTube without taking time to survey what are […]

Categories : Attracting Clients, Content Marketing, On Writing Better, Online Marketing

Tags : Attracting Clients, blog content, content marketing with blogs

3 Easy Tips to Target Readers with Your Content

By Patsi Krakoff

Monday, January 3rd, 2011

This is a guest post from Sam Briones, a freelance writer, who explains how to get targeted traffic to read your online content. You may be on your keyboard all day and night, writing about content that you are knowledgeable and passionate about. You know that what you are writing makes sense, and more importantly, […]

Categories : About Blogs, Content Marketing, Managing Your Ezine & Blog Tasks, Online Marketing, Social Media Stuff

Tags : Attracting Clients, blog content, blog marketing, blog writing, business blogging, Content Marketing, content marketing tips, Online Marketing, Writing for the Web

How to Hot-Sync Your Knowledge to Your Audience

By Patsi Krakoff

Tuesday, February 23rd, 2010

How can you monetize your "intellectual property?" I put that in quotes because it sounds so fancy and official. Seriously, you probably know a lot and there are people out there in the world who would pay to know what you know. We can hot-sync a lot of things, but not our brains. So how […]

Categories : Content Marketing, E-Books, Online Marketing, Pathway to Profits

I Just Googled Your Business Name:
Do You Need to Improve Your SEO?

By Patsi Krakoff

Friday, February 26th, 2016

Oh no! If I Googled your business name, what would I find? Are you easy to get found online? It is a sinking feeling when you’ve created quality content for your site that’s been optimized for content and keywords, and it’s still not showing up on the first page (or pages!) in a search return. So […]

Categories : Attracting Clients, Getting Read, How to...Tips, Online Marketing

Tags : Attracting Clients, content marketing tips, getting found, SEO

Get Found Online: 5 Question Quiz

By Patsi Krakoff

Wednesday, February 17th, 2016

How easy is it for you to get found online? Are you attracting the kinds of readers who could be your ideal clients? Here’s a quick 5 question quiz to reveal how well you’re doing: 5 Question Quiz How easy is it for someone to find you doing a search for answers to their problems? What comes […]

Categories : Attracting Clients, Content Marketing, Getting Read, How to...Tips, Promoting Your Ezine +/or Blog

Tags : Attracting Clients, getting found

Your Business Blog Sweet Spot:
How to Find It and Keep It

By Patsi Krakoff

Thursday, November 13th, 2014

Have you found your business blog sweet spot? In previous posts I shared how storytelling and personalization are key to creating a blog with personality, and that the biggest mistake business bloggers make is ego-centric blog posts. So how do you find that sweet spot, just between the two? First and foremost, you must clarify […]

Categories : Content Marketing

Great Blog Content: What Makes You Mad?

By Patsi Krakoff

Wednesday, September 10th, 2014

If you want to write great blog content, tap into what makes you mad. Or, what makes your readers mad? Either way, we don’t get mad about things we don’t care about. Great blog content is always about what your readers care so much about it keeps them up at night. It makes them angry. […]

Categories : About Blogs, Attracting Clients, Content Marketing, Getting Read, How to...Tips

Tags : blog content, business blogging, business blogs, writing on the web

How to Research Content
for Your Expert Ebook

By Patsi Krakoff

Monday, March 17th, 2014

How should you research content in order to write your expert ebook? This is a huge question for most writers, and a major reason why some ebooks never get written or finished. The field of online research methods is new and expanding rapidly. Using social media is a new opportunity for gathering information, but it’s […]

Categories : About Expert Ebooks, Books, Content Marketing, E-Books

Tags : Content Marketing, expert ebooks, online content

4 Tips to Attract More Readers to Your Business Blog

By Patsi Krakoff

Wednesday, September 4th, 2013

How can you attract more readers to your business blog? Blogs have become a social media platform for everyone. When you know how to blog, you can write about anything relevant to your business’ audience that will enrich customers’ knowledge and show how your business will be beneficial to them. You can provide information on […]

Categories : About Blogs, Attracting Clients, Content Marketing, How to...Tips, Social Media Stuff, Writing Great Blog Content

Tags : Attracting Clients, blog content, blog traffic, business blogging, content marketing with blogs