SEO | Writing On The Web by Patsi Krakoff, The Blog Squad

Content Marketing Strategies for Smart Professionals

Search Results for "SEO" – Page 2

SEO for Your Blog

It’s time to step up your SEO … this is the easiest no-brainer way to learn how to optimize your blog and web pages for search engine results – even if you’re not “a techie…”! You might have heard me say this before: SEO isn’t rocket surgery. At least, it isn’t for you, […]

No More Geek-Speak: SEO for Smart Bloggers

By Patsi Krakoff

Monday, September 6th, 2010

How can you learn basic search marketing for blogging in 5 minutes or less? Scribe SEO Copywriting is a practical tool you install and use for each blog or web pages you want to publish. Once installed, you can get a report BEFORE you publish, which tells you how optimized your content is for search […]

Categories : About Blogs, Content Marketing, On Writing Better, Online Marketing

Tags : blog content, blog marketing, blog traffic, content marketing with blogs, online traffic, Web traffic, web traffic search traffic

Traffic Optimization: SEO’s come a long way, baby

By Patsi Krakoff

Thursday, May 20th, 2010

What did you think about the Ultimate Traffic Formula workshop yesterday with Michael Martine of Remarkablogger? I was amazed, quite frankly, and I don’t say that because I’m a big fan of his blog or think he’s just a down-to-earth nice guy who’s smart about business blogging. I was impressed because he made me think. […]

Categories : About Blogs, Attracting Clients, Content Marketing

The SEO Song: White Hat / Black Hat Blues?

By Patsi Krakoff

Thursday, October 1st, 2009

by Guest author Jenny Pilley, The Creare Group Earlier this year I was invited, very kindly, by Patsi to be a guest blogger. Since receiving the invite it’s an offer I’ve been keen to accept, but time passed and I had yet to respond…until recently. I am a Content Writer for The Creare Group, a […]

Categories : About Blogs, Content Marketing, Online Marketing

Top 20 Things You Should Know About SEO Copywriting

By Patsi Krakoff

Tuesday, May 19th, 2009

According to SEO expert Heather Lloyd-Martin, here are the top 20 things you need to learn about small business SEO copywriting. (And if you're not sure what SEO copywriting is, then you really need to learn this and sign up for Heather's online course! 1. How to give your customers the exact information they […]

Categories : About Blogs, Content Marketing, On Writing Better, Online Marketing

Small Business SEO Copywriting Training
with Heather Lloyd-Martin

By Patsi Krakoff

Monday, May 18th, 2009

For a long time, I've advocated organic search techniques, i.e., write for readers, focus on your expertise and the problems you solve, and let the search engines do their job correctly. Not any longer. Although I still don't believe that you should write content for search engine spiders or robots, I do believe that Search […]

Categories : About Blogs, Content Marketing, Online Marketing

Better Business Blogs:
Correct Those Broken Links

By Patsi Krakoff

Friday, June 17th, 2016

Are you keeping your business blog fresh? If you’re like me, and you’ve been blogging for a number of years, chances are some of your links may no longer work. This guest post, from Susan Boggs, offers tips for successful bloggers and blogs on how to find and correct broken links. In a perfect world, we would always […]

Categories : About Blogs, Content Marketing, Writing for the Web

Tags : blog content, blog formatting, blog marketing, business blogs, Content Marketing, content marketing with blogs, SEO, Writing for the Web

5 Ways Blog Analytics Improve
Your Business Blog

By Patsi Krakoff

Wednesday, April 27th, 2016

How do you use your blog analytics? There are many easy-to-use blogging analytics tools out there, but the really successful bloggers know their results and tailor their blogs accordingly. This is the fifth element in the CAST system for effective blog content: Content (compelling) Assets (free) Social Media Track Here are the top five practices in […]

Categories : About Blogs, How to...Tips, Online Marketing

Tags : analytics, blog content, blog traffic, tracking, web traffic search traffic

Get Found Online:
6 Principles of Quality Content

By Patsi Krakoff

Thursday, February 11th, 2016

How to get found online. That was one of the most common answers we heard to the question, “What is your biggest struggle?” during our recent client interviews. In my last post, I shared why SEO and content marketing fit together. While your blog needs good Search Engine Optimization, it has to start with quality […]

Categories : Attracting Clients, Content Marketing, Getting Read, How to...Tips

A Brief History of Business Blogging
(And How to Make It Profitable)

By Patsi Krakoff

Thursday, October 8th, 2015

How do you make money from business blogging? This is a question I was recently asked by a friend. It seems like a straightforward question, but the answer is complex. Most blogs aren’t profitable, but people devote a great deal of time and energy to them. There must be a good reason, no? You need […]

Categories : About Blogs, How to...Tips, Profit

Tags : business blogging, converting readers to clients, profitable blogs, profitable business blogs