The key to writing good e-content (content for your emails and ezines) is to make the most sense in the fewest possible words, while making an impression/connection with potential clients, to the point that they respond to your call to action. Here are a few “new rules” shaping effective emailed content today. 1. Keep an […]
How do you create an emotional connection with your blog readers? More importantly, how do you get them so inspired they want to take action, like join your list, opt-in, comment, or buy something? Here are some psychological secrets to keep in mind. When writing on the web – either in a blog post, a newsletter or other forms […]
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