From what I see, many small business professionals struggle with writing compelling newsletter content. It’s not easy. You need to be interesting, personal, AND remind them of your products and services.Try too hard to do both… you end up confusing and losing readers. The trick to creating compelling newsletter content is simple: You’ve got to […]
How do you use your blog analytics? There are many easy-to-use blogging analytics tools out there, but the really successful bloggers know their results and tailor their blogs accordingly. This is the fifth element in the CAST system for effective blog content: Content (compelling) Assets (free) Social Media Track Here are the top five practices in […]
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