Tag Archive: business blogging

When Should You Start a New Business Blog?

Tweet When should you start a new business blog? Let’s face it, publishing frequently on a business blog is time consuming. Depending on how swift your writing and blogging skills are, it can take you 1-2 hours to publish a post of 350-500 words, including the writing, editing, linking, adding an image, and updating social…

Bloggers: Brush Up on Your Writing Skills

Tweet Business bloggers: just how good are your writing skills? Most bloggers and those who run small businesses that publish blogs are not natural-born writers, or even trained writers. Most businesspeople studied things such as marketing, communication, or business. It’s not often they’ve studied English or creative writing. Yet it’s becoming expected that businesses have…

Small Business Content Marketing: When to Hire A Freelance Writer?

Tweet When should you hire a freelance writer for your blog or website? Most small businesses don’t realize how much writing goes into publishing (and updating) a website or blog. Yet the content on your website or blog is the key component of your content marketing strategy. In order to get the online results you…

4 Common Blog Writing Stumbling Blocks

Tweet There are many reasons to have a business blog but the most important is that it’s great for retaining clients and customers. Business blogs offer insights into your services, product updates, and compelling relevant content that solves the problems of your clients. However, blog writing can be tougher than you might think. It’s important…

5 Ideas for New Business Blog Topics for a New Year

Tweet Let’s face it – Business blogging can get repetitive. It seems as if there are only so many blog topics out there for your readers, and you’ve exhausted them all. We know the key to a successful business blog is fresh content, which brings more reader who might be potential new clients. But what…

2013: No Marketing Goals This Year, Just One Word

Tweet No goals for 2013. I’m not setting any marketing goals this year. Goals are bad. I am not kidding, and there’s research to prove it. This isn’t just me trying to avoid feelings of failure when I’m not seeing immediate results. Here’s an excerpt from Peter Bregman’s blog Consider Not Setting Goals for 2013…

Tips for Better Blog Outreach and Blog Marketing

Tweet How can you make the most of your blog marketing and outreach? Here are some helpful tips so that your business blog attracts more readers, and you get found, get known, and get clients. Small business owners know that a well-formulated blog with consistently fresh content can improve brand image, customer interaction and overall…

My Business Website: Content for Customers… or SEO?

Tweet Should my business website focus on keywords and getting search engine results? Or quality content for customers? Perhaps a more important question is “How do I make the most of each of my web pages so that my business and I get found, get known, and get clients?” The challenge: You want to make…

Are Infographics Becoming Too Complex?

Tweet There’s no doubt that infographics are an extremely useful internet marketing tool, and as such, they’re becoming ever more commonplace when trying to gain new blog readers. There’s  no better way to attract new customers than with a clever graphic. The problem, however, is that we’re seeing more and more that are overly complex,…

How Blog Readers Find You – A Diagram

Tweet I’ve said it before, and I’ll say it again:  a business blog is the best way to get found online, the best way to connect with potential clients, and the pathway to turning readers into clients. So, what’s your favorite excuse for not blogging for your business? I keep hearing the same reasons, over…